Virtual City

UPONOR

What do you do when your product’s benefits are literally hidden—and, in some cases, buried underground?

Uponor’s products are practically invisible—sealed in walls, tucked under flooring, and even buried under the ground. So Uponor and Design Center built a virtual city to showcase their heating, plumbing, and fire safety products. Click on any icon and you’ll see another Uponor product, doing its part to keep the city functioning smoothly. The app doubled as a trade show exhibit, allowing a wide range of booth visitors to explore pop ups which highlighted benefits and clarified product comparisons.

iOS APPLICATION  /  3D VISUALIZATION

By creating a virtual city, we were able to include all Uponor products and speak to both their residential and commercial markets.

Revealing product benefits and value

DIVE INTO THE WORLD OF UPONOR'S VIRTUAL CITY

We believe that all great projects begin with a good conversation

Let us know how Design Center can help you realize your next great project.