When this roof manufacturer chose to develop an app, they put a dynamic product demonstration at their reps’ fingertips.
En-Fold made its name building the impressive retractable roofs you see on large stadiums. To diversify its product offering, the company introduced a line of more modest, modular products. While we started by creating a brochure, it became apparent that this called for selling materials which actually captured that impressive moment when the roof extends or retracts. At the same time, the app housed features and benefits information, a product gallery, and spec sheets. The end result was a powerful consultative sales experience.
While it is one of the first apps we built, the En-Fold app is still being used to help sell the company’s roofing.
